Tag Archives: OTA

How to double your reach in 4 months – Partner with Google

Written by Graham Robertson. Posted on July 26, 2010. Filed under Industry musings, Online travel agencies, Technology. Tagged , , . View Comments.
google red pill
With all the excitement about the Google ITA deal, something very interesting has managed to slip through the cracks. I’m not a fan of “letting things slip” so lets have a look at some interesting statistics that have come from Googles hotel aggregation platform. Google is pretty strict about “buying links” and isn’t afraid to [...]

The future of offline travel agents is online

Written by Graham Robertson. Posted on November 2, 2009. Filed under Industry musings, Online travel agency, Technology. Tagged , , . View Comments.
future-of-travel-SMH
The internet has given the general public the tools to research, book, issue tickets and review their holidays from the comfort of their own home. In such a connected world, is there really a need for travel agents? I definitely think so, but I think we need to reassess the functions a travel agent performs [...]

Flight Centre rejects the prowess of online travel

Written by Graham Robertson. Posted on September 11, 2009. Filed under Online travel agency, Technology. Tagged , , , , , , , , . View Comments.
picfornewsletterMarch112003FlightCentre
In the  Wednesday 26th of August edition of Travel weekly Graham Turner, managing director of Flight Centre, made the comment that, “There is some potential for growth [in Webjet] but I don’t  think it will take significant amounts of revenue away from us”. That is very bold, considering how prolific the internet has been in [...]

Zuji drops booking fees, Expedia plays copycat

Written by Graham Robertson. Posted on September 5, 2009. Filed under Online travel agency. Tagged , , . View Comments.
Zujilogo
Zuji.com.au have rearranged the Australian OTA landscape by announcing that they will no longer be charging a booking fee for bookings made on their website. Expedia have also jumped on the bandwagon, offering no booking fees for 6 weeks but will drop the fees permanently if they reach over a million unique site visits during [...]

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