Category Archives: Online travel agencies

How to double your reach in 4 months – Partner with Google

Written by Graham Robertson. Posted on July 26, 2010. Filed under Industry musings, Online travel agencies, Technology. Tagged aggregation, Google, OTA. View Comments.

With all the excitement about the Google ITA deal, something very interesting has managed to slip through the cracks. I’m not a fan of “letting things slip” so lets have a look at some interesting statistics that have come from Googles hotel aggregation platform. Google is pretty strict about “buying links” and isn’t afraid to [...]

Priceline excited about price, not social media

Written by Graham Robertson. Posted on June 20, 2010. Filed under Industry musings, Online travel agencies, Social Media. View Comments.

A couple of days ago, something shocking happened. I was following the Association of Travel Marketing Executives Conference (#atemconf) via Twitter and everything seemed fairly standard. Then Brett Keller, Priceline CMO, took the stage. Brett Keller created some serious controversy with comments that seemed to smack of the old-school. From social media to price vs. [...]

How the HST will affect Canadian tourism

Written by Graham Robertson. Posted on May 10, 2010. Filed under Industry musings, Online travel agencies. Tagged Flight Centre, HST, tax. View Comments.

Nothing gets people aggravated more than a new tax, if you don’t believe me, ask the government of British Columbia. Ever since I could remember, the province of British Columbia (BC) has had two taxes, the 7% PST (Provincial Sales Tax) and the 7% GST (Goods and Services Tax). Having two taxes was confusing for [...]