Category Archives: Industry musings

Sometimes less is more

Written by Graham Robertson. Filed under EcoTourism, Industry musings, Technology. Tagged , , . View Comments.
angry
Last weekend I was able to spend one day in Auckland visiting my wife who is there for work. Having only one day to spend in another country, I wanted to find the best tourism experience possible. I think its important to note that I was more concerned with fitting in as much as possible [...]

Be a good neighbor! Why social media marketing is not easy

Written by Graham Robertson. Filed under Industry musings, Social Media, Technology. Tagged , , , . View Comments.
salesman
As I write this post I am following the Twitter hashtag for the Eye For Travel Social Media Conference (#SMTRAVEL). After only a few hours of “Listening in” I have already come to a few conclusions and find myself doubting the viability of social media as a tool for the big brands in our industry [...]

No Vacancy 2010, see you there!

Written by Graham Robertson. Filed under Industry musings, Travel Media. Tagged , . View Comments.
novacancy
This past year has been a bit crazy for everyone in travel, but even more so for the hoteliers. Bookings were down, prices fell through the floor and we have yet to see a full recovery. Luckily, those of us in Australia have the No Vacancy conference; a chance to meet travel industry professionals and [...]

Can Foursquare change travel marketing?

Written by Graham Robertson. Filed under Industry musings, Technology. Tagged , , . View Comments.
foursquare
It’s probably obvious to those of you that read this blog that I am very interested in the changes social networks like Facebook and Twitter will have on the travel industry. Although Twitter and Facebok alone are extremely powerful tools, it’s really their integration with websites and apps (Travellr with Twitter for example) that give [...]

My Trip Quote makes bookings hassle free

Written by Graham Robertson. Filed under Industry musings, Online travel agency, Technology. Tagged , , , . View Comments.
mytripquote
I tend to repeat myself from time to time, so I apologize if I’m doing it again, but I love new innovative travel tools! I especially love innovative travel tools that change the way travel agents operate and more importantly how the public book with them. In general, changes of operating models and adoption of [...]

The travel website yearbook: 1996 and 2010

Written by Graham Robertson. Filed under Industry musings, Technology, Travel Media. Tagged , , , , , . View Comments.
past-present-future
They say those who forget the past are doomed to repeat it, and I tend to agree. Like most people I’d like to put the last year behind me and look to the future. For this reason I am not going to review 2009, talk about 2010 or make a “10 things that “X” taught [...]

Australia Vs United Kingdom – The battle of the package

Written by Graham Robertson. Filed under Industry musings. Tagged , . View Comments.
stranded
As with most of my posts, this one was inspired by a Twitter conversation. Alex Bainbridge kindly pointed out the fact that package or, “Fly n’ flop” holidays were a very big deal in the UK. I knew they were popular, but I couldn’t stop thinking about how this subtle difference between the UK and Australia [...]

British Airways crew dig the hole even deeper

Written by Graham Robertson. Filed under Industry musings. Tagged , , . View Comments.
British Airways
Its hard to look anywhere these days without hearing about the British Airways strike. I was very reluctant to write yet another post about something that’s been covered to death in both mainstream media as well as in the blogesphere, but now that the strike as been called off I feel I can add my [...]

Do we expect too much from low cost airlines?

Written by Graham Robertson. Filed under Industry musings, Travel Media. Tagged , , . View Comments.
jetstar
It seems low cost carrier Jetstar has been in the media quite a bit in the past few weeks. The stories have mainly revolved around Jetstars policies and their implementation without exception to circumstance. The first issue involved wheelchairs and their use within the airport. If you haven’t had a chance to read the story [...]

Project Wander reviews Vtravelled.com, Virgins travel community

Written by Graham Robertson. Filed under Industry musings, Technology, Travel Media. Tagged , , , . View Comments.
vtravelled
Just when you thought there couldn’t be another trip planing tool on the market, out comes Virgin with VTravelled.com.To be fair, VTravelled is more than just a trip organizer; the site has articles, photos and destination tips all submitted by fellow users (VTravellers). The first thing you will notice about the site is the design, [...]

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